{"id":353,"date":"2026-06-29T14:46:37","date_gmt":"2026-06-29T14:46:37","guid":{"rendered":"https:\/\/labopure.fr\/?page_id=353"},"modified":"2026-10-15T11:05:41","modified_gmt":"2026-10-15T11:05:41","slug":"about","status":"publish","type":"page","link":"https:\/\/labopure.fr\/fr\/about\/","title":{"rendered":"Notre histoire"},"content":{"rendered":"<div class=\"wp-block-group alignfull lp-page-hero has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide lp-page-hero__inner is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lp-eyebrow wp-block-paragraph\">Notre histoire<\/p>\n\n\n\n<h1 class=\"wp-block-heading lp-page-hero__title\">La science au service <em>de votre peau au quotidien.<\/em><\/h1>\n\n\n\n<p class=\"lp-lead wp-block-paragraph\">LaboPure est n\u00e9e d\u2019une id\u00e9e simple : les soins doivent \u00eatre efficaces, transparents sur leur contenu et faciles \u00e0 utiliser chaque jour.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull lp-section lp-split has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide lp-split__cols lp-split__cols--media is-layout-flex wp-container-core-columns-is-layout-794e3cfa wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column lp-split__media is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full lp-rounded\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1500\" src=\"https:\/\/labopure.fr\/wp-content\/uploads\/2026\/10\/labopure-numbers-not-promises.jpg\" alt=\"LaboPure PDRN + Polypeptide Niacinamide Serum with 5,000 ppm PDRN, 3 peptides and 3% niacinamide\" class=\"wp-image-1161\" srcset=\"https:\/\/labopure.fr\/wp-content\/uploads\/2026\/10\/labopure-numbers-not-promises.jpg 1200w, https:\/\/labopure.fr\/wp-content\/uploads\/2026\/10\/labopure-numbers-not-promises-240x300.jpg 240w, https:\/\/labopure.fr\/wp-content\/uploads\/2026\/10\/labopure-numbers-not-promises-819x1024.jpg 819w, https:\/\/labopure.fr\/wp-content\/uploads\/2026\/10\/labopure-numbers-not-promises-768x960.jpg 768w, https:\/\/labopure.fr\/wp-content\/uploads\/2026\/10\/labopure-numbers-not-promises-600x750.jpg 600w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column lp-prose is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"lp-eyebrow wp-block-paragraph\">Notre philosophie<\/p>\n\n\n\n<h2 class=\"wp-block-heading lp-section__title\">Moins de promesses. <em>De meilleures formules.<\/em><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Les soins n\u2019ont pas besoin de centaines d\u2019ingr\u00e9dients inutiles ni de promesses exag\u00e9r\u00e9es. Nous nous concentrons sur un petit nombre d\u2019actifs \u00e9prouv\u00e9s, \u00e0 des concentrations indiqu\u00e9es, dans des textures que vous aurez plaisir \u00e0 utiliser.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">C\u2019est pourquoi notre gamme est construite autour d\u2019une mol\u00e9cule, le PDRN, associ\u00e9e \u00e0 des partenaires qui ont chacun une mission claire : les peptides pour la fermet\u00e9, la niacinamide pour le teint, l\u2019acide hyaluronique pour l\u2019hydratation.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull lp-section lp-values has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide lp-section__intro is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lp-eyebrow wp-block-paragraph\">Nos valeurs<\/p>\n\n\n\n<h2 class=\"wp-block-heading lp-section__title\">Simple. Efficace. <em>Fond\u00e9 sur la science.<\/em><\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide lp-values__grid is-layout-grid wp-container-core-group-is-layout-797f9b0d wp-block-group-is-layout-grid\">\n<div class=\"wp-block-group lp-icard is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lp-icard__k wp-block-paragraph\">01<\/p>\n\n\n\n<h3 class=\"wp-block-heading lp-icard__t\">Clart\u00e9<\/h3>\n\n\n\n<p class=\"lp-icard__d wp-block-paragraph\">Chaque produit a un objectif clair, chaque actif est nomm\u00e9 et chaque formule est publi\u00e9e en entier.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group lp-icard is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lp-icard__k wp-block-paragraph\">02<\/p>\n\n\n\n<h3 class=\"wp-block-heading lp-icard__t\">La qualit\u00e9 d\u2019abord<\/h3>\n\n\n\n<p class=\"lp-icard__d wp-block-paragraph\">Du choix des ingr\u00e9dients au packaging, la qualit\u00e9 passe avant les tendances, gr\u00e2ce \u00e0 des partenaires de fabrication de confiance et des standards rigoureux.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group lp-icard is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lp-icard__k wp-block-paragraph\">03<\/p>\n\n\n\n<h3 class=\"wp-block-heading lp-icard__t\">Accessible<\/h3>\n\n\n\n<p class=\"lp-icard__d wp-block-paragraph\">Un soin performant ne devrait pas \u00eatre un luxe. Nos s\u00e9rums commencent \u00e0 24,95 \u20ac.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull lp-section lp-quote has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide lp-quote__inner is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"lp-quote__text wp-block-paragraph\">\u00ab Une belle peau commence par la confiance. Que vous construisiez votre premi\u00e8re routine ou que vous peaufiniez la v\u00f4tre, notre objectif est de vous proposer des produits sur lesquels vous pouvez compter, chaque jour. \u00bb<\/p>\n\n\n\n<p class=\"lp-quote__by wp-block-paragraph\">L\u2019\u00e9quipe LaboPure \u00b7 Une marque PureScience Group<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull lp-section lp-cta has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<div class=\"wp-block-group alignwide lp-cta__box is-content-justification-space-between is-layout-flex wp-container-core-group-is-layout-ffbb8546 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-group lp-cta__copy is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading lp-section__title\">D\u00e9couvrez la <em>gamme PDRN.<\/em><\/h2>\n\n\n\n<p class=\"lp-lead wp-block-paragraph\">Trois s\u00e9rums, une mol\u00e9cule au centre.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/labopure.fr\/fr\/product-category\/skin-care\/serums\/\">Acheter<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Our story Science meets everyday skincare. LaboPure was founded on a simple idea: skincare should be effective, honest about what is inside, and easy to use every day. Our philosophy Fewer promises. Better formulas. Skincare doesn\u2019t need hundreds of unnecessary ingredients or exaggerated promises. We focus on a small number of proven actives, at stated [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"lp-landing","meta":{"footnotes":""},"class_list":["post-353","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/labopure.fr\/fr\/wp-json\/wp\/v2\/pages\/353","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/labopure.fr\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/labopure.fr\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/labopure.fr\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/labopure.fr\/fr\/wp-json\/wp\/v2\/comments?post=353"}],"version-history":[{"count":28,"href":"https:\/\/labopure.fr\/fr\/wp-json\/wp\/v2\/pages\/353\/revisions"}],"predecessor-version":[{"id":1235,"href":"https:\/\/labopure.fr\/fr\/wp-json\/wp\/v2\/pages\/353\/revisions\/1235"}],"wp:attachment":[{"href":"https:\/\/labopure.fr\/fr\/wp-json\/wp\/v2\/media?parent=353"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}